
Ride Your Bike in Something Better.
Chiaro means “clear” and “light” in Italian — it’s meant to capture that post-ride feeling when your mind starts to feel clear, and the stress and overwhelm melt away.
The first outfit came from a simple need: something flexible, flattering, and easy to throw on. Less to lose, one piece to wash—and nothing to overthink. Designed without the usual clichés.


Why we created Chiaro.
Not your dad’s old jersey. No clichés.
Don’t clip in? Just like cruising around? Cool with us. Chiaro’s built on the idea that movement should feel good — no racing required.
Gear shouldn’t be gatekept.Our onesie is a bib and jersey in one. Sleek, comfy, and $200. That’s it.


Chiaro Movie Night: Uphill Climb.
We brought together a group of ladies to screen a documentary about the women who fought for their place in the Tour de France in the 1980s.